THE ROLE OF RURAL ENTREPRENEURSHIP IN EMPLOYMENT GENERATION

Hamisu Ibrahim

Department of Business Administration

Kwararafa University,Wukari, Taraba State

e-mail: hameezabc@yahoo.com

ABSTRACT

The universally acknowledgement of entrepreneurship as a tool for employment generation has made it one of the foremost issue in developing countries. Unemployment is not only a problem to the government but to all and sundry. Past economic  development around the world especially in the developing countries has led to the realization that large scale enterprises in the Urban centre cannot alone be expected to play the dynamic roles that are suppose to be played in the developing of the economic. The finding shows that rural entrepreneurship has high potential for creating new jobs considering the vast resources abound in the rural areas. Also it further shows that it has the ability to generate more employment considering the fact that it employs more labour-Intensive mode of production. Thus, based on the findings the following recommendations were made: That Micro finance banking services should be extended to rural areas as way of alleviating the financial need of rural entrepreneurs. Also government should establish rural entrepreneurship development agency as a way of selection, training and developing potential rural entrepreneurs.