MICRO AND MACRO ENVIRONMENTS, TOOLS FOR ACHIEVING ORGANIZATIONAL OBJECTIVES

INSURANCE INDUSTRY

Festus M. Epetimehin

Department of Actuarial Science and Insurance

Joseph Ayo Babalola University, Ikeji- Arakeji

ABSTRACT

The insurance industry has entered an era of accelerated change as a result of increased competition in products and pricing within the sector.The transformation of the society from regulated to deregulated one has also speeded up social changes in all the economic sectors in which the insurance industry is not an exception. The insurance industry which is a service sector has been seriously affected by this sudden change bringing in innovative pressures which have tended to arrive late and in a much diluted form. Though, this has been due to a series of qualitative shortcomings. For example, the orientation and efficiency of resource utilization and the shortcomings in organizational- managerial spheres. Professional marketing management is now a pre-requisite if a company is to retain or advance its position in the competitive hierarchy. The battle ground on which insurance companies will win or lose is distribution. The battle will be fought on three fronts. How you sell. What you sell. What type of after sales service you offer. This paper shall focus on ‘how you sell’, therefore, embracing how we get our services across to the consumer and managing our channels of distribution. The topic according to its construction leaves us with two natural divisions: Goal attainment and market segmentation as a strategy. It is considered expedient to observe this division in the treatment of the topic with each division attracting sectional prominence.

Key Words:  Goal attainment, Segmentation, market distribution and competition

Table of Contents

Analysis of Consumers Depth of Repeat Purchasing Pattern: An Exploratory

Study of Beverages Buying Behaviour Data

Akomolafe A.A………………………………………………………………………………………..          1-8

Political Communication and Radio Broadcasting: The Impact of Ownership and

Control on News Production in the Ibadan Broadcasting Corporation of Oyo

State (B.C.O.S.)

Abdur-Rahman Olalekan Olayiwola…………………………………………………………..                9-20

Public Budget and Budgetary Control in Nigeria

Yakubu S. Abdullahi ………………………………………………………………………….    21-27

Privatization of Public Enterprises in Nigeria and the Neglect of Government

Social Responsibility

Beetseh, Kwaghga……………………………………………………………………………      28-34

Is Monetary Policy the Best Instrument for Inflation Targeting in the

Nigerian Economy?

Job Pristine Migap………………………………………………………………………………..     35-43

Manpower Training and Development for Sustainable Job Performance in Public Organisation

Gulvi Sunday Yakubu and BelloKamba……………………………………………………..     44-48

Entrepreneurship and Functional National Education Policy as a Means of Attaining

Vision 2020 Objectives in Nigeria

Yakubu Shehu Abdullahi and Hussaini Tukur Hassan………………………………………..    49-57

ENTREPRENEURSHIP AND FUNCTIONAL NATIONAL EDUCATION POLICY AS A MEANS OF ATTAINING VISION 2020 OBJECTIVES IN NIGERIA

¹Yakubu Shehu Abdullahi and ²Hussaini Tukur Hassan

¹Department of Public Administration, Nasarawa State University, Keffi

²Department of Public Administration, Nasarawa State University, Keffi

Email: yakubushehu66@yahoo.com, hthassan2004@yahoo.com

 ABSTRACT

Entrepreneurship is today the most vital instrument of national development in any economy. In this regard, Nigeria is not an exception. For any nation to achieve its national objectives, entrepreneurship must have an important role in its education policy. The link between entrepreneurship and functional education is a necessity, if Nigeria is to realize it objective of becoming one of the 20^th most developed nations by the year 2020. The paper examines the entrepreneurship content of the nation’s education policy, entrepreneurship education in Nigeria and what is required to attain the vision’s objectives. The study used content analysis method. It concludes that there is the urgent need to revise the education policy in order to more entrepreneurship content to the policy’s implementation.

MANPOWER TRAINING AND DEVELOPMENT FOR SUSTAINABLE JOB PERFORMANCE IN PUBLIC ORGANISATION

¹Gulvi Sunday Yakubu and ²Bello Kamba

 ¹Department of Political Science and ²Division of General Studies

University of Maiduguri, Maiduguri

The training and development of human resources in any organization be it public or private is widely acknowledged as a realistic step toward enhancing job performance.  Manpower training is therefore, a field that needs special attention at all times in human history.   Human resources are active agents that accumulate wealth for the nation, exploit material resources, build social, economics and political organisatiions and assist in national development of a country.  That is, if the public service has sufficient and effective personnel, with suitable and relevant skill and knowledge, there is every possibility for achieving its aim and objectives. Lack of provision of accommodation and working facilities have a great effect on manpower efficiency and effectiveness in public organistaion in Nigeria.  It could be said that manpower development for sustainable job performance is designed to improve the overall effectiveness of managers in their present position and to prepare them for greater responsibility when they are promoted.  Infact the mere acceptance of the idea of training and development of manpower for sustainable job performance by policy makers and planners does not make things happen,  organization can not succeeds without the great inputs of its human resources.  The public organisation secure the confidence of their employees by motivation, good salary structure working materials, organizing seminar, workshop, inductive raining for sustainable job performance in the country.

Keywords:  Manpower, Training, Development, Performance

IS MONETARY POLICY THE BEST INSTRUMENT FOR INFLATION TARGETING IN THE NIGERIAN ECONOMY?

Job Pristine Migap

Department of Economics

 Kwararafa University, Wukari

E-mail: keffi4942@yahoo.ca

ABSTRACT

Since the debasement of money emerged, particularly during the 17^th and 18^th centuries when precious metals were still being used as coins in continental Europe & North America, whereby governments and monarchs often combined gold coins with other metals such as silver, copper or lead and reissue them at the same nominal value, the intrinsic value attached to each metallic coin declined. Consumers who used them had to pay higher prices (more coins) for the same quantity of goods and services than was the case in the past. Price inflation was therefore, a fall-out of monetary inflation. It is in this context that price inflation is essentially considered as a monetary phenomenon. But, does it mean that inflation can only be controlled through monetary policy? This paper, answer in the negative. Reviewing literature on conceptual and empirical issues on monetary policy, inflation, and fiscal policy; this paper posits that inflation in Nigeria though a monetary phenomena is essentially supply oriented in nature and can best be controlled by fiscal policy measures. It therefore suggests that government should put in place the necessary infrastructures that would lower the cost of production (supply side-economics) in the economy and enhance output thereby achieving its inflation targeting regime.

Keywords: Price Inflation, Monetary Inflation, Monetary Policy, Fiscal Policy, Inflation, Inflation Targeting, Economy, Nigeria, Supply Side-Economics.

PRIVATIZATION OF PUBLIC ENTERPRISES IN NIGERIA AND THE NEGLECT OF GOVERNMENT SOCIAL RESPONSIBILITY

Beetseh, Kwaghga

Library Department

Federal University of Agriculture Makurdi

beetsehkwaghga@yahoo.com

ABSTRACT

This paper examines privatization of public enterprise; in Nigeria as a neglect of government social responsibility. It also looks at privatization of public enterprises as a violation and abuse of section 16 subsections 2c and 3b of the 1999 constitution which is the fundamental principle of state objective which says the state can owned and control its resources for the benefit of its citizens. This perhaps becomes another thing as the state resources are been controlled by some political cabal known as private sectors. This creates hardship to the poor. Privatization of public enterprises  is no longer friendly with the labour as it; introduction lead  to mass retrenchment of workers in the public sector previously owned by the government.  Privatization of public enterprises in Nigeria has brought poverty, unemployment and human misery to the lives of citizens. This research paper adopts Marxist theory of post colonial state for its analysis.

PUBLIC BUDGET AND BUDGETARY CONTROL IN NIGERIA

Yakubu S. Abdullahi

Department of Public Administration

Nasarawa State University, Keffi

Email: yakubushehu66@yahoo.com

POLITICAL COMMUNICATION AND RADIO BROADCASTING: THE IMPACT OF OWNERSHIP AND CONTROL ON NEWS PRODUCTION IN THE IBADAN BROADCASTING CORPORATION OF OYO STATE (B.C.O.S.)

Abdur-Rahman Olalekan Olayiwola

Department of Political Science

Lagos State University Ojo, Lagos, Nigeria

INTRODUCTION

This paper is a revised version of the author’s dissertation submitted to the University of Ibadan as part of the requirements for the award of the Professional Degree of Master of Communication Arts (M.C.A.) as a foundation Postgraduate of the programme in March, 1984.The earlier version titled The Impact of Ownership and Control on News Production in a Nigerian Broadcasting Corporation; The Radio O-Y-O Example, was supervised by the late Dr. Sybil James, B.A. (U.W.I.); M.A.; M.Ed.; (Ed.D. (Colum.)) who was then a Senior Lecturer in the University of Ibadan in the then Department of Language Arts, which itself was converted to a department from the former Reading Centre, University of Ibadan.

ANALYSIS OF CONSUMERS DEPTH OF REPEAT PURCHASING PATTERN: AN EXPLORATORY STUDY OF BEVERAGES BUYING BEHAVIOUR DATA

Akomolafe A.A

Department of Mathematics and Statistics

Joseph Ayo Babalola University, Ilesa, Osun State

E-mail: akomolafea@yahoo.com

ABSTRACT

Existing research on tracking relied on cumulative buying behavior data. In order to provide a significant improvement to the degree of prediction and its acceptability, depth of repeat buying behavior was used as a remarkable improvement thus showcasing the instability of consumer buying behavior. The model was developed and maximum likelihood estimation techniques was used to estimate parameters from the data culled from standard wholesales outlets of beverages. Result from the empirical test about the structure of repeat buying for the new packaged goods. The findings provide a foundation for test-market forecasting and offer much stronger support for the model’s validity than a single cohort analysis can provide.

Keywords: Consumer buying behavior, depth of repeat, maximum likelihood estimate, forecasting